+49 (0)89 457690-09 office@nasher.de

“A polished concept, put together fantastically. My dear, what more could one ask for?!?

This is how trainings are done!”

Peter Friedrich
(Head of Human Resources Germany, Nordzucker AG)

Captivating content

“We are offering internal  negotiation trainings

for over 15 years –  this was the Best!”

Guido Durrer
(Head HR & Organizations, MERITOR AG)

“Preparation, tactics, and lots of psychology presented in a unique way. One is truly looking forward to the next negotiation to apply these skills. I therefore wholeheartedly recommend that every experienced procurement manager should visit this training.”

Joerg Fischer
(Procurement, Freudlsperger Beton- und Kieswerke GmbH)

Welcome to NASHER – The Negotiation Institute

Our approach: the most effective methods from all realms of negotiation. Harvard’s Win-Win approach along with psychological tactics. We also focus on reading the other: how to find out the other party’s true interests but also how to detect bluffs and deceit.   

We are based in one of the world’s best-run economies – Germany. And we bring German effectiveness to negotiation tables worldwide.  We do not believe in a cure-all for every negotiation, but in a system combining the best insights from research & practice. 

Jack Nasher has published his method in his runaway bestseller DEAL!, which appeared from China to Russia. He teaches and advises the world’s most successful companies.  

NASHER has everything you need for your next negotiation and beyond.

The secret of our success?


We have multiple bestsellers under our belt that have appeared around the globe.


The world’s most successful companies trust us – again and again.


We utilize the latest learning approaches so that you have fun and enjoy yourself.


We are featured in countless publications, radio, and TV programms.

10 Golden Negotiation Tipps by NASHER

Things you should to know for your next negotiation – at a glimpse!

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Dr. Jack Nasher is a management-professor, an international bestselling author,  and a negotiation authority. He has helped car manufacturs, pharmaceutical companies and startups improve their negotiation processes. 

He is a professor at Munich Business School and has previously taught at Oxford University, his alma mater. He has earned his stripes at the European Court of Justices, at the United Nations in New York City, and at Wall Street’s leading law firm SkaddenArps.

Reading and influencing people – that is his expertise. His books were multiple bestsellers and appeared in Germany, Russia, China and many other countries. Articles from and about him appeared in leading publications, such as Harvard Business Manager, Huffington Post, and in Focus. Nasher regularly talks at management conventions and is a Principle Practitioner of the Association of Business Psychology. 

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